Our comprehensive analysis dives into the cross-channel customer journey, unveiling vital touchpoints, various purchase paths, and customer abandonment patterns. Key performance indicators (KPIs) and intelligence data fuel optimized conversion paths and enhance the omnichannel customer experience. Leverage Milestone's Omnichannel Analytics to drive success and exceed customer expectations at every step.
- Identify KPIs across the stages of the customer journey
- Assess conversion rates
- Identify key customer touchpoints to drive sales
- Know the channels that drive visibility for your business
With Milestone Analytics Performance Data Platform, your business can segregate the performance of your locations and franchisees and know which is performing best. Get a bird-eye view and valuable insights into your business wherever it is.
- Granular analytics for each franchise
- Drill down by time or specific KPIs
- Customized your dashboard for each franchise
- Download reports and share with ease
Analytics that helps you streamline tag management effortlessly. Our certified experts deploy digital media pixels and third-party marketing tags to track your customer experience across channels and campaigns. Trusted by diverse industries like Hospitality, Automobile, Banking, Healthcare, and Retail.
- In-depth insights for every marketing campaign
- Integration from first & third-party data sources
- Key business insights to drive successful campaigns
- Visualize your customer journey and draw insights
Unlock the power of data with Milestone's customizable dashboard. Analyze customer behavior, track search performance, and access location-specific insights. Gain confidence in data-driven decisions with integrated dashboards and reports across Tableau, Power BI and Data Studio, optimizing the customer experience.
- Choose your KPIs, customize your dashboard
- Real-time integration with Tableau, Power BI and Data Studio
- Connect data points across Social channels
- Industry-focused data capturing
Website SEO Health
Gain a competitive edge with Milestone Insights. Stay ahead with continuous website audits, uncovering strengths and growth opportunities. Our analysis covers five key SEO parameters - Indexability and Crawlability, Page Experience, Schema and Clickability, Local and Authority, Content and Relevance - boosting your website's visibility and authority. Level up and dominate your industry with Milestone Insights.
- SEO performance Vs. your direct competition
- Opportunity indicators across the SEO parameters
- Generate automated highlights with YOY % change
- Drill into performance by locations and select data ranges
Uncover your competitive advantage with Milestone CMS! Analyze keywords, topics, and questions against local or industry competitors. Discover your relevant keywords, outrank opportunities, and identify areas for improvement. Milestone Insights empowers you to optimize your strategy and bridge keyword gaps, ensuring your online success. Stay ahead of the game today!
- Auto or manual keyword setup
- Locate keyword overlaps
- Discover competitor outrank keywords
- Identify content gaps and opportunities
Track your SEO performance against your direct competition. View your competition and compare your performance against theirs across our five parameters. Know where you're ahead of the competition and where to focus and improve. You've got all the insights you need to stand out on search.
- Track your SEO success against your competitors
- Automated insights to improve your performance
- Easy-to-understand visualizations
- Export data for scrutiny
Performance Data Platform
Centralized Data Platform
Bring together all your data on one platform to make decisions that will help your business grow. Milestone's Performance Data Platform consolidates data across search, website, competitor performance, paid media, social and even offline business transactions. Break data silos and weave data stories to reach your customers with a purposed approach.
- Aggregate, transform, cleanse and unify data
- On-demand data availability
- Visualize data across platforms
- Data governance and security
Technical SEO Scorecard
Unlock website potential with Milestone's comprehensive technical SEO scorecard. You now will know exactly what your business needs to do to improve its SEO strategy to drive its visibility on search. All the SEO tricks and recommendations are at your fingertips.
- 25 vital KPIs across 6 SEO parameters
- Actionable insights for specific URLs
- Quick comparisons with historical scorecards
- Browsable format and auto-scheduling
Content Health Scorecard
Need to know what's blocking your content visibility on search? We have the answer! Our Content Health Scorecard is the most comprehensive reporting you need to manage the effectiveness of your content. Review website content health and identify areas for optimization with ease for your brand and across all locations.
- Overall content health score
- Individual category scores: Discoverability, Visibility, Rich Results, Relevancy
- Content performance against competitors
- Drilled down reports for content opportunities
Conversion Rate Optimization (CRO)
Boost your conversions with Milestone CMS's customer-centric approach. Utilize heatmap analysis and A/B testing to understand customer behavior, interactions and preferences. Test page variants and deploy high-performing designs for maximum impact on your website's success.
- Track engagement and customer behavioral patterns
- Draw insights from heatmap analysis
- Track customer journey drop off points
- Test versions and choose what works with your audience