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It is a CMS that has built-in functionality to optimize your on-page and technical SEO. Such a CMS needs to be founded on the SEO guidelines and have the power to optimize its assets on delivery. This plays a crucial role when a site is going live and post-site migrations. Based on research and experience, it often takes 3-6 months for a website to gain traction on search following SEO optimization. This downtime results in loss of engagement with customers and the eventual loss of revenue to the business. To negate this potential loss, an SEO-first CMS covers the key SEO aspects a website needs within its infrastructure to ensure traction soon after going live.
CMSes must have authoring & publishing functionalities that get you jumpstarted with good-looking websites. If you are an enterprise or a high-growth firm, soon your needs will transcend above gorgeous-looking pages to quality-focused, high-performing pages – hundreds and thousands of them. And that’s when you might end up realizing that the same CMS won’t meet your requirements. Fast. Easy. Scalable - these 3 must-have benefits are what you should look for in your CMS to deploy powerful website pages that convert.
Schemas help search engines discover and understand your content. Deploying advanced schemas and maintaining them error-free helps communicate more in-depth information about your content. Done right schemas and FAQs are two of the quickest and most-effective SEO strategies for gaining organic traffic.
Search has moved from keywords to conversational and longtail queries. All search queries are questions, and all search results are answers. FAQs are an integral part being the right answer by providing the informational content consumers seek, which is 80% of the type of searches carried out online - thereby covering the key micro-moments in a customer journey.