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eBuzz Connect™

eBuzz Connect™ - Online Reputation Management for Hotels

What is eBuzz Connect™? -

eBuzz Connect™ is a reviews and social media monitoring solution targeted specifically for hotels to help monitor and manage their online reputation and social media channels from an integrated single dashboard interface. The system enables hotels to respond to reviews and comments from the tool whenever the channel offers capabilities for hotel management to respond.
In addition to social media channels, eBuzz Connect™ also monitors Online Travel Agency (OTA) and reviews channels such as Expedia, Travelocity, and TripAdvisor. Using eBuzz Connect, hotels can measure their performance vs. social media marketing goals and benchmark vs. their competitors.
Visit eBuzz Connect™ Website

Key Reviews and Social Media Channels

  • Reviews - TripAdvisor, Google Places, OTAs with reviews, etc.
  • Social Networking - Facebook, Twitter
  • Videos - Youtube, Metacafe, YahooVideo
  • Photos - Flickr, Picassaweb, Photobucket
  • Blogs and forums - thousands of blog sites, news websites, forums and live discussion posts
social media tool for monitoring online reputation social media tool eBuzz Connect Video Highlight

eBuzz Connect™ - Key Features

Usability

  • Easy to navigate, intuitive tabular / graphical dashboard
  • Interactive charts allow easy competitive analysis and performance monitoring
  • Highly actionable viewing and reporting
  • Highlights box gives a 10-second snapshot of all of hotel's social media and reviews activity
  • Easy access to key data - all comments, top keywords, action items, goals, top channels, etc.

Set and Manage Social Media Goals

  • Goals set based on previous year's performance or absolute targets
  • System calculates goal completion percentage to give a quick view of staff objectives and performance
  • Quick view upon login establishes the targets for the hotel staff

Action Items and Workflow Management

  • Distinct action items list to guide users on what to do
  • Integrated workflow for responding to reviews, internal communication with moderation, and more
  • Ability to configure action items criteria based on rating and keywords
  • Track management responses and observe lead times
  • Schedule recurring reports

Marketing and Sales Insights

  • Display next level of review detail - by rooms, cleanliness, location service, etc. for reviews
  • Top keywords, channels, top referrers
  • Easy keyword search for analysis of specific keywords

Online Support with Account Management

  • Online support dashboard provides videos, articles, white papers, and guidance for hotels on how to best handle reviews, how to manage the system, and social media best practices
  • Account management support to eBuzz ConnectTM from Milestone's team of eStrategists who are experts in SEO, local, social, and reputation management. eBuzz ConnectTM account managers provide how-to- guidance on reputation management, help establish goals, and integrate social media monitoring into the hotel's regular ecommerce workflow.

Group Reporting for Brands and Management Companies

  • Branded dashboard system with sophisticated reporting by group, regions, sub-brands, etc.
  • Usage reporting tracks user login and statistics
  • Brand/Management level reviews and activity moderation
Visit eBuzz Connect™ Website