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11/27/2017

Rethinking Digital Marketing for Customer Experience

The customer journey is your roadmap to your digital marketing strategy. Learn how to get the most out of it, and how to map it to your marketing strategy
11/27/2017

Milestone's Rising Stars: Success Stories in Hotel Omnichannel

Learn from real-life case studies how an omni-channel approach to digital marketing can benefit your business
11/27/2017

Getting the Most Out of Your Digital Media Mix

How do you optimize your digital marketing spend? How do you know that you are getting the best results from your PPC, display or remarketing investments?
11/27/2017

Selling the Experience

What is the role of images, things to do and social media lounges? How can you implement these tools to create a richer consumer experience?
11/27/2017

Optimizing Marketing Spend with Analytics

Analyze your marketing investment by leveraging the customer journey
11/27/2017

Digital Asset Development for Precise Audience Targeting

Learn how to create compelling digital assets, content, design, personas, marketing messages, to execute on your strategy.
11/27/2017

Digital Marketing Essentials for Your 2018 Budget

If you're putting together your 2018 digital marketing budgets and carefully weighing priorities and possibilities, be sure you don't overlook anything critical.
11/27/2017

What Matters In Search This Year

The Milestone team presented an educational webinar, What Matters In Search this Year, to highlight the latest digital trends as we kick off 2017.
11/27/2017

Effectively Monetizing the Customer Journey

Milestone and Google co-hosted a webinar titled Get the Most Bang for Your Buck out of the Customer Journey on Wednesday, May 17.
11/27/2017

Competitive Intelligence, Am I Doing it Right

Digital marketers need to measure their site speed, keywords, paid campaigns, social shares, directories and more to understand their overall performance.
11/27/2017

Keynote:How the Customer Journey is Driving Digital Marketing Innovation

2017 Keynote presents the future of customer marketing by Bill Hunt, a highly regarded, globally-recognized search and digital marketing guru.
11/27/2017

Key Technology Innovations and Mobile Trends

Learn strategies to influence website visitors and convert them into customers, includes AMP, CRO, Knowledge Graph, and more.
11/27/2017

Top 2016 Website Design Trends

Get ready to deliver a world class web experience to users in a multi-device world - telling a story, minimalism, grid designs, bright colors and stunning imagery.
11/27/2017

Changing Landscape of Local and Organic Search

Decipher the key components impacting your visibility on Google, Bing, and Local Search Directories and walk away with actionable insights to create an impactful local ecosystem presence.
11/27/2017

Leading with the Heart

John Wallis is the former Chief Marketing Officer of Hyatt Hotels and Resorts, he highlights an evolving method of managing and driving results with passion and sincerity.
11/27/2017

Success with Social and Search

Integrate social seamlessly into your digital marketing strategy to connect to customers and increase revenue.
11/27/2017

Advancements in Paid Marketing

Make your marketing dollars go further by optimizing your channel and media mix. Learn about new channels to reach targeted customer segments.
11/27/2017

Enterprise Level Search, Value of a Customer Centric Buying Funnel

Merging online and offline marketing efforts on an enterprise level.
11/27/2017

Measuring the Success of Your Digital Strategy in Today's Multi-Touch World

Walk away with tools to understand how your marketing dollars are working for you.
11/27/2017

Benchmark Your Digital Presence Against Competition

Tools to benchmark your performance vs. competition and staying ahead of the game.
11/27/2017

PANEL: Up Close and Personal with Hospitality Industry Experts

Hear experts discuss and argue the latest threats to the hospitality digital world as well as the opportunities based on current trends.
11/27/2017

Closing: 2017 Planning, Digital Marketing, Bots, AI, Virtual Reality

Conclusion of conference main takeaways and review of a budgeting sheet to use for digital marketing for hoteliers.
11/27/2017

Storytelling Websites That Convert

The Milestone team presented design ideas for your website that increase your conversions and revenue. Learn the architecture, colors, content, and devices that convert.
11/27/2017

Product Demo Video: Milestone CMS

Milestone CMS makes it easy to drive traffic by ensuring your website and location pages are relevant, tagged for voice-search friendliness, beautifully engaging and mobile responsive. Now build compelling websites that convert. Milestone CMS drives revenue growth.
11/27/2017

Product Demo Video: Milestone Local

Milestone Local makes it easy to enhance your listing with images, compelling descriptions, hours of operation and holiday schedules - all distributed to hundreds of channels and with full support for multi-location businesses now distribute your local business data, up-to-date, everywhere.
11/27/2017

Can Siri Talk to Your Website?

This webinar takes a look at the latest search trends impacting technology advancements. Have your website supply Siri with answers!
11/27/2017

Key Strategies To Maximize Your 2017 Budget

What should you budget for digital marketing in 2017? Learn the strategies and trends to increase your returns from your marketing budget and compete in 2017.
11/27/2017

Webinar: Social Media, Generating More than Just Likes

Milestone hosted an educational webinar to discuss how social media fits into today's hospitality conversion funnel and how to optimize social campaigns to see a greater return.
11/27/2017

Webinar: Impact Your Rank & Revenue with Top Search Strategies

This webinar discusses the latest trends and strategies for local businesses to attract new online customers.Our experts discuss the need of a comprehensive on and off page promotion strategy along with quick updates to your digital presence that will allow more searchers to find your business online. Digital marketers of a location based company (hotel, bank, retail store, etc.) will find this webinar extremely useful in understanding ways to increase website traffic.
11/27/2017

Webinar: Paid Marketing Optimization Drives Revenue In Conversion Funnel

Milestone and Google's Strategic Partner Manager, Nicole Walsh, are presenting a webinar to discuss how paid marketing fits into today's complex travel conversion funnel. Milestone, a designated Google Partner, is excited to discuss the latest search trends and technology developments impacting local travel businesses.
11/27/2017

Milestone Digital Marketing Conference 2015 Highlights

See the highlights of Milestone's 2nd Digital Marketing Conference from Santa Clara, CA September 2015. Digital marketing leaders from across North America joined to learn the latest digital trends and technology.
11/27/2017

2015 Keynote: Emerging Digital Trends

The 2015 Milestone Digital Marketing Conference's keynote, Emerging Trends in Internet Industry, was delivered by Google's Distinguished Engineer Dr. Shashidhar Thakur. This keynote highlights the idea of the Internet of Things, and where the search industry is headed.
11/27/2017

Mike Blumenthal on Optimizing for Local Search at SMX Advanced Seattle 2012

Benu Aggarwal from Milestone Internet Marketing, Inc talks with Mike Blumenthal from Blumenthals.com about the latest advice on the latest changes in local search. He provides his insight on optimizing a company's web presence for local search while leveraging social signals, and answers the ongoing questions about the changes for Google Places, Google Plus, Google+ Local and more.
11/27/2017

SES San Francisco 2013 - Duane Forrester

Duane Forrester Sr. Product Manager - Webmaster Outreach at Bing discuss how to rank higher on Bing search.
11/27/2017

SMX Advanced 2013 - Eric Enge

Q&A with Eric Enge at SMX Advanced 2013.
11/27/2017

Andrew Shotland - SMX 2013

What can small businesses do to fix their listing in Apple maps? Andrew Shotland -- Local Search Engine Optimization Consultant, Local SEO Guide
11/27/2017

Duane Forrester - SMX 2013

What can hotels do to increase their online visibility? Duane Forrester Sr. Product Manager - Webmaster Outreach at Bing
11/27/2017

Peter Evenhuis - General Manager, Holiday Inn Santa Clara

As General Manager of the Holiday Inn Santa Clara, California, I am delighted to vouch for Milestone as I have worked with them for approximately six years.
11/27/2017

Ray Patel - Owner, Holiday Inn Express, Ramada, Days Inn - Santa Clara

I have worked with Milestone for over seven years and we own three properties in Santa Clara: A Holiday Inn Express, a Ramada and a Days Inn. Over the years Milestone has done a phenomenal job with our search engine results. They have gone over and above and we trust Milestone 100%. There is no other company that is better than Milestone when it comes to e-commerce.
11/27/2017

Barbara Radcliffe - General Manager, Biltmore Hotel, Santa Clara

As the General Manager of the Biltmore Hotel and Suites in Santa Clara, I would like to recommend Milestone Internet Marketing. We have been business partners for years and after we used the Milestone system, we found a huge increase on the flow of room nights coming from the Internet. Each year we have progressively improved our bottom line, and as a result of the efforts made through Milestone Internet Marketing, I would recommend their services to anyone.
11/27/2017

Clicks, Channels, and Customers - PPC for Hotels

This webinar covers the basis of a successful hotel paid search marketing campaign including how much of your marketing budget to allocate to paid search, which platforms and channels to focus on, and what you need to know and ask your paid search agency.
11/27/2017

Find your career at Milestone -- jobs.milestoneinternet.com

Milestone Internet Marketing is a leading digital marketing software and services agency for the hospitality industry. The company is based in Santa Clara, CA and was awarded as one of Silicon Valley's fastest growing private company in 2012 and due to the company's investment in its employee's training and growth as well as its philosophy of providing top-notch quality service to its clients. Milestone's culture is energetic, social, fun, and friendly.
11/27/2017

Gowalla Talks About Geolocation Benefits for Hotels

Benu Aggarwal from Milestone Internet Marketing, Inc talks with Andy Ellwood, Director of Business development for Gowalla. Andy addresses the benefits of geolocation platforms in respect to the hotel industry, and highlights a few key examples of how hotels can take advantage of what Gowalla has to offer. Interview takes place at Eye for Travel San Francisco.
11/27/2017

Foursquare Benefits for the Hotel Industry - SMX West 2011

Bhawna Sharma from Milestone Internet Marketing talks with Tristan Walker from Foursquare about how hotels can take advantage of the free services Foursquare offers in the geolocation space.
11/27/2017

Chris Brogan: Tips on Social Media for Small Businesses

Chris Brogan, President of Human Business Works, takes a few minutes out of his busy schedule at PubCon 2010 in Las Vegas to discuss some tips for small businesses (with particular focus on the hotel and travel industry) when it comes to Social Media. From monitoring, to optimizing to the million dollar question: ROI. Interview by Benu Aggarwal, President and Founder of Milestone Internet Marketing. For more info http://blog.milestoneinternet.com/
11/27/2017

Custom WiFi Landing Page

If your hotel doesn't have a custom WiFi Landing Page then you are missing a fantastic opportunity to interact with your guests. Providing clear calls to act...
11/27/2017

Matt Cutts Introduces Googles new Friend Connect in PubCon, 2009...

Google introduced a new user friendly tool that adds social features to your site. To get started, choose a gadget from the social media library provided by Google and the Open Social developer
11/27/2017

Nathan Buggia Lead Program Manager for live Search Webmaster Center Interviewed by Milestone Part 1

Milestone interviews Nathan Buggia, Webmaster for Microsoft Live Search and a true technical evangelist. In this hard-hitting Q & A we uncover the cutting-edge logic behind SEO for the travel industry - from the impact of organic content to creating business relationships through social media . . . and everything in between. (Part 1)
11/27/2017

Nathan Buggia Lead Program Manager for live Search Webmaster Center Interviewed by Milestone Part 2

Milestone interviews Nathan Buggia, Webmaster for Microsoft Live Search and a true technical evangelist. In this hard-hitting Q & A we uncover the cutting-edge logic behind SEO for the travel industry - from the impact of organic content to creating business relationships through social media . . . and everything in between. (Part 2)
11/27/2017

Milestone founder talks to Bruce Clay about Best Kept SEO Secrets, KPI for SEO agencies (Part 1)

Milestone Internet Marketing is a full-service internet marketing company for the travel and hospitality industry interviews Bruce Clay, CEO of Bruce Clay, Inc., one of the world's top SEO and internet marketing companies. His insight and expertise on global internet marketing strategies will prove invaluable for business and hotel owners. (Part 1)
11/27/2017

Milestone founder talks to Bruce Clay about Best Kept SEO Secrets, KPI for SEO agencies (Part 2)

Milestone Internet Marketing is a full-service internet marketing company for the travel and hospitality industry interviews Bruce Clay, CEO of Bruce Clay, Inc. (Part 2)
11/27/2017

Benu Aggarwal on Solutions to Web Duplicate Content

Benu Aggarwal, founder and CEO of Milestone Internet Marketing, discusses how website owners can overcome the problems of duplicate site content. Benu describes some of the common challenges faced by website owners, including several URLs (when you should just have one), syndication of content (but make sure youre featuring unique content), and making press releases available (but avoiding duplication of URLs).
11/27/2017

Milestone Minute Backlinking

A fundamental pillar of SEO that is frequently overlooked or misunderstood is backlinking, thus we created a Milestone Minute video to clarify this marketing activity. The video visually uncovers why linking your business to quality directories will give your site authority, in the eyes of the search engines, and increase your hotel's online marketing success
11/27/2017

Online Reputation Management and Social Media Monitoring - eBuzz Connect

Have you wondered how you can monitor and manage your online reputation on multiple review sites and social media channels? Online reviews influence consumer purchasing decisions. Being proactive and managing comments, both good and bad, can positively impact the perception of your beautiful, well-run hotel. It's not just reviews that impact purchasing decisions: mentions and comments about your hotels and restaurants in different social channels can impact your search engine placement and influence purchasing decisions as well.
11/27/2017

Danny Sullivan Interview - Search Trends for 2012

Danny Sullivan, Editor in Chief of Search Engine Land, takes a few minutes out of his day to answer questions about some of the top search engine optimization trends in 2011 and what to look for in 2012.
11/27/2017

Top 3 Search Engine Optimization Tips for 2012 - Matt Cutts from Google

Matt Cutts head of Google's webspam team talks to Benu Aggarwal from Milestone Internet Marketing about the importance of blogging and several other search engine optimization tips for web developers heading into 2012.
11/27/2017

Facebook Deals - Giving Businesses a Reason to use Places

Businesses can now add special offers and coupons to their Facebook Places page, and Facebook users can easily find that deal, depending on their physical locations. Deals gives businesses the opportunity to reward customers when they check in on Facebook Places, which helps generate awareness, increase traffic and build customer loyalty.
11/27/2017

Google Boost Ads - Local Business Advertising Placement

Google recently launched its new location-based ad feature named Google Boost. The location-based ad will show up in the sponsored links section. This product is currently in beta testing with availability in San Francisco, Chicago and Houston.
11/27/2017

International SEO - Interview at the Pubcon Conference 2009 Las Vegas

International SEO expert Andy Atkins-Krüger being interviewed by Ritika Chugh, Software Team Lead at Milestone Internet Marketing. The interview covers Best Practices for doing International SEO and other techniques on how to gain maximum exposure in different search engines.
11/27/2017

Optimizing for Local Search - Anil Aggarwal presents E-Buzz Connect, an online reputation management system

eBuzz Connect is an online Social Media Management system for hotels, restaurants, and businesses to monitor and manage online reputation and their social media channels from an integrated single interface
11/27/2017

Danny Sullivan Interview - Bing & Your Business: What mater most when it comes to Bing? -Part 1

Benu Aggarwal of Milestone Internet Marketing recently interviewed Rajesh Srivastava, GPM of Bing Webmaster - Search Ecosystem. In this cutting-edge interview, Rajesh shared his insights on why Bing is emerging as the most exciting decision search engine for small businesses and the travel industry. Learn more about how Bing helps small businesses achieve their online marketing goals and what business owners can do to make more of an impact on Bing the decision engine.
11/27/2017

Bing & Your Business: What mater most when it comes to Bing? - Part 2

Benu Aggarwal of Milestone Internet Marketing recently interviewed Rajesh Srivastava, GPM of Bing Webmaster - Search Ecosystem. In this cutting-edge interview, Rajesh shared his insights on why Bing is emerging as the most exciting decision search engine for small businesses and the travel industry. Learn more about how Bing helps small businesses achieve their online marketing goals and what business owners can do to make more of an impact on Bing the decision engine.
11/27/2017

Milestone Interview With Matt Bailey of Sitelogic.com - Part 1

During the SES San Jose 2009 Conference, Benu Aggarwal of Milestone Internet interviewed Matt Bailey of Sitelogic, a website and landing page optimization specialist, who shared his thoughts on what small businesses in the travel industry can do to increase conversion rates.
11/27/2017

SEO Strategies For Small Businesses Go Local & Get Social

Milestones recent interview with Gillian Muessig, President & C0-Founder for SEOmoz, and Dennis of BlitzLocal reveals cutting-edge SEO strategies that help small businesses enhance their internet marketing initiatives. These two SEO experts share their insights on creating profitable internet marketing campaigns through local search and social media. Learn more about their successful solutions for small businesses.
11/27/2017

PPC Summit - Brian Lewis from Engine Ready Interview

Milestone founder Benu Aggarwal recently interviewed Brian Lewis from Engine Ready during the PPC Summit in Los Angeles, California. In this video, Brain gave us some hard-hitting tips that help businesses improve their results from paid campaigns.
11/27/2017

Important Factors for Local Search Ranking Factors - Part 1

Want to know how to get better position in local search results and what factors are being considered by the Google algorithm? This was a phenomenal session covered during SES. This session covered key factors and criteria you need to know in order to rank high in local search.
11/27/2017

Important Factors for Local Search Ranking Factors - Part 2

Want to know how to get better position in local search results and what factors are being considered by the Google algorithm? This was a phenomenal session covered during SES. This session covered key factors and criteria you need to know in order to rank high in local search.
11/27/2017

Local Search: Where Are We Today? - Part 2

During SES San Jose, Local Search Summit did phenomenal QA session focused on local search In this session, representatives from Google local, Bing Local, Yahoo local and Facebook and experts spoke about several challenges related to local search, how to enhance local results, key local ranking factors and future of local search. Here are few questions discussed during the session.
11/27/2017

Why Work at Milestone - Internet Marketing Agency for Hotels

Become part of a fast growing Internet marketing company based in Silicon Valley. We are looking for professionals in search technology, sales, marketing, finance & accounting and more. See how it is like to work at Milestone.
11/27/2017

Halloween Party 2011 - Milestone Internet Marketing

Every year at Halloween the Milestone team takes time to show off their creativity: both culinary and costume...ary. Whether Sponge Bob Square Pants, Jig Saw, vampires, Mario & Luigi, cavemen or anything else, our fun team has it covered! http://blog.milestoneinternet.com/.
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