Social Media Advertising
Paid Social / Social Media Advertising ServicesSocial media channels like Facebook, Twitter, and LinkedIn are effective channels for businesses to run marketing ads on their platforms and increase the awareness of the brands. Social media advertising is focused on creating awareness earlier in the purchase funnel. Milestone creates social ads on Facebook Ad Exchange (FBX), Twitter's promoted tweets and profiles, and on LinkedIn to boost exposure.
- Ads can be CPC or CPM model
- Optimized for click-through rate, conversion rate, and impression count
- Target specific users with Facebook sponsored ads (For example, known foodies on Facebook for restaurant ads)