Milestone was selected as the Homebridge's partner based on Milestone's software services approach, a holistic combination of Software as a Service (SaaS) product with dedicated digital marketing expertise on local search and SEO. Homebridge began to leverage Milestone Local and Milestone Reviews platforms - with direct Yelp API integration - in September of 2018.
As part of its "software services" approach, Milestone cleansed and updated data for 173 locations located throughout the United States to maximize local visibility by geographical location. In addition, Milestone leveraged its API integrations into multiple online directories to ensure hyper-accurate data was published to Google GMB, Bing Local, Foursquare, Apple Maps, Waze, Uber, TomTom, Here Maps, and hundreds of other sites by publishing through aggregators like InfoUSA.
- Milestone Local & Reviews with API-based Yelp Integration: Milestone's Local and Reviews products (part of the Milestone Presence Cloud) provided a cost-effective and scalable solution for the publishing of listings and monitoring of reviews.
- Milestone Services: Milestone cleansed available data, ensured consistency, and distributed branch data across the digital spectrum, including maps, search engines, and data aggregators.