In the recent session, hospitality leaders Agnelo Fernandes, CEO of Cote Hospitality, and Anil Aggarwal, CEO of Milestone, shared powerful insights on how AI is transforming the hospitality customer journey. They discussed how artificial intelligence is redefining how travelers discover, experience, and book hotels and explored strategies that hospitality brands can adopt to stay competitive in this fast-evolving digital landscape. The conversation highlighted practical ways hotels can use AI to enhance visibility, improve personalization, and deliver seamless guest experiences that drive conversions. Key takeaways:

• AI is redefining the guest journey, changing how travelers find, experience, and book hotels.
• Make your hotel website discoverable in AI and Search.
• Leverage Generative AI to build a continuous content flywheel and turn your website into the central data hub for AI discovery.
• Deploy scalable AI agents designed with trust, accuracy, and compliance guardrails.
• Enhance guest engagement and conversions through personalized, AI-driven experiences.

Click here to watch the video