GMB is your business's #1 ranking factor to be featured on Google Maps, the Knowledge Panel, and the Local 3-Pack. When optimizing your GMB profile, consider Google to be your homepage and how you'd want users to perceive your brand.
Google My Business is a free platform for businesses to manage their information and presence online. Using GMB, local businesses can::
1. Manage their business information effectively
2. Attract and interact with prospects and customers
3. Use key insights to expand a business's presence