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How AI is Changing Hospitality Customer Journey

How AI is Impacting the Hospitality Customer Journey

How AI is Impacting the Hospitality Customer Journey

In Partnership with HSMAI

Explore the future of hospitality and discover how AI is transforming the guest experience from discovery to booking and beyond. AI is changing how guests discover, evaluate, and book hotels. By 2026, significant search traffic will flow through AI-powered engines like ChatGPT, Perplexity, Gemini, and more. Travelers are bypassing traditional search results in favor of AI-driven recommendations. Hotels not optimized for AI will struggle to capture attention. Personalization and AI-driven engagement are now expected at every touchpoint in the guest journey. This shift means hotels must adapt to stay visible and relevant.

Key Insights You'll Gain:

  • The evolution of the guest journey in the AI era
  • Generative Engine Optimization (GEO) for driving AI visibility
  • Real-world case studies showcasing AI-driven success in hospitality
  • Steps to future-proof your hotel’s digital strategy

Stay ahead of the curve and learn how AI will reshape the future of hospitality.
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