January 2013 Follow Us
Top Intenet Marketing Trends for 2013

What to Expect in 2013 - Top Internet Marketing Trends

As we look and plan ahead, several new trends and strategies have emerged that are essential to our “must do” list for 2013. This article covers some of the major trends we are noticing in the search industry and how they will impact customer behavior. We will also discuss how businesses, hoteliers, and search partners can capitalize on these exciting trends for 2013. 

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Social Media Internet Marketing

‘Sweep’ Your Facebook Fans Off Their Feet [Case Study]

Are you challenged with gaining new, high quality Facebook fans? Check out how Willows Lodge in Woodinville, Washington earned a huge increase in Facebook fans (and other social channels too!) in this recent Facebook sweepstakes

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Cross-Marketing Optimization - Social & Search [Case Study]

The Velas Resort Group has been a client of Milestone for years and sought Milestone's help in creating an online strategy to further maximize the group's wedding revenue with the use of online technologies and an innovative marketing plan. Milestone then developed an award-winning wedding website and implemented several search and social media marketing strategies that performed well beyond expectations.

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Facebook Timeline: FAQs Answered

Now that Facebook's Timeline layout has been entirely rolled out on all business pages, it's time to take a better look at some of the challenges and questions that have been brought up most frequently during this change, along with some of the opportunities that the new interface presents.

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Mobile Site vs Responsive Design Site - Which One is Right for You?

In need of a mobile website, but unsure which mobile strategy (mobile website or responsive website) is best for your business? In this article, Milestone uncovers the difference between the two platforms including the pros and cons.

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Keys to Successful Hotel Online Marketing in 2013

2012 has been the year of major changes in search. Search engines continue to upgrade and tweak their search algorithm to provide the best results for the consumers and to reduce the impact of spam. As hotels develop the marketing plan for 2013, here are some of the key elements to consider while developing the marketing plan. It is our sincerest hope that these tips will help you achieve success with your online marketing plans in the coming year.

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Google Improves Global Ad Extensions and Targeting

Google continues to expand its paid search services globally, adding enhanced sitelinks for all Adwords accounts and improving geo-targeting capabilities in nearly a dozen other countries. With this move, Google becomes a more attractive paid search option and positions itself to capture a greater percentage of the PPC market share worldwide.

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Looking For Education?
Top Internet Marketing Trends of 2013 [Webinar]

Head into 2013 right with the best strategies for all your internet marketing needs. We’ve narrowed the field to the most effective ways to be at the top of your game when it comes to search engine optimization and market presence. We’ll be discussing the best options for Organic, Local, PPC and Social.


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About Milestone

Milestone Internet Marketing, Inc. is a leading provider of internet marketing solutions for the lodging industry. Milestone's portfolio of services includes Hotel Website Design, Search Engine Optimization, Pay-Per-Click marketing, Social Media Optimization, eBuzz ConnectTM Online Reputation Monitoring, etc.
Milestone currently works with over 1400 hotels and drives over $550M in annual revenue for its clients. Milestone is a preferred vendor for several major lodging industry brands and works with some of the leading management companies. Milestone is also well known as a lodging industry educator for its Hotels to HTMLs internet marketing workshops and book. For more information, please visit www.milestoneinternet.com or call (888) 350-8396.
If you are interested in attending the workshops, send an email to [email protected]