April 2013 Follow Us
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Review Filtering in the Local World
the Good, the Bad, the Ugly

Better customer reviews lead to higher rankings in search engines yet many authentic positive reviews seem to be disappearing due to review filtering. Find out how reviews are filtered and what you can do to prevent genuine ones from being taken off your page.

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Social Media Internet Marketing

Getting Ahead with Google+

In 2013, Google+ became a prominent feature on Google’s homepage, and within search results as it has moved into the center of the Google “ecosystem”. The concept for Google+ has its roots from both the start of the social media age (Facebook, MySpace, etc) and from early geo-localized directories like Yahoo! directory. This article provides several tips onhow to get your Google+ page optimized well.

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Social Media Automation: The Good & Bad [SMX West 2013]

With all of the new social media sites popping up on an almost daily basis, combined with the need to regularly create quality content on those sites, staying on top of social marketing can be a challenge. There are dozens of tools online aimed at helping automate and streamline the process of socializing, but the savings in time can come at the cost of quality or impact.

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Ranking High on TripAdvisor

How your hotel ranks with TripAdvisor’s Popularity Index can have a big impact on revenue. Making sure you are doing the right things when it comes to online reputation management will help keep you ranking well.

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Maximizing the Value of Your Website Visitors

For every visitor on your site is an opportunity for immediate and future bookings, as well as help in enhancing your site’s SEO value. This article covers how you can ensure you’re capitalizing on this opportunity.

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Apple Maps - What Can iDo

Navigating the dynamic local ecosystem can be an obstacle for many business owners. As search queries become increasingly locally based, management of your presence on Apple Maps becomes extremely important especially for hoteliers. This article explains what Apple Maps is and how to manage your presence on this growing platform.

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What can small businesses do to fix their listing in Apple maps? [Video]

Milestone catches up with Andrew Shotland of LocalSEOGuide.com at the recently concluded SMX West in Silicon Valley to answer, "How can small businesses fix their listing in Apple Maps?"

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Looking For Education?

What makes a modern revenue-producing website? [Webinar]

In this educational session, Milestone dives into strategies vacation rental managers should consider to ensure optimum website performance from on-page SEO to off-page promotion to social media marketing. This is a can’t miss webinar. Sign up now before space runs out.

 

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About Milestone

Milestone Internet Marketing, Inc. is a leading provider of internet marketing solutions for the lodging industry. Milestone's portfolio of services includes Hotel Website Design, Search Engine Optimization, Pay-Per-Click marketing, Social Media Optimization, eBuzz ConnectTM Online Reputation Monitoring, etc.
Milestone currently works with over 1500 hotels and drives over $550M in annual revenue for its clients. Milestone is a preferred vendor for several major lodging industry brands and works with some of the leading management companies. Milestone is also well known as a lodging industry educator for its Hotels to HTMLs internet marketing workshops and book. For more information, please visit www.milestoneinternet.com or call (888) 350-8396.
If you are interested in attending the workshops, send an email to [email protected]


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