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Featured Article

Top 10 Internet Marketing Strategies Hotels Should Take On for 2011

social media marketing for hotels

For the lodging industry, 2010 was a year of recovery as the US economy showed signs of relief. As 2011 kicks off, we find that internet marketing is an even more important part of the overall marketing portfolio of our hotels. One major shift in 2010 was the significant gain in popularity of social media channels, and we find that social media has firmly positioned itself in the tool chest for ecommerce managers and internet marketers. The smart hotelier needs to keep laser sharp focus on the fundamental shift in ways customers are seeking information and channels that drive maximum Return on Investment (ROI). Here are Milestone’s top ten eCommerce promotion ideas, channels, and strategies that we recommend to hoteliers in 2011. These tips and insights are based on carefully analyzing trends in the search engines and channels that are driving maximum returns for Milestone’s clients and partners. [more]

Featured Product

Graviti ™ Social Media Optimization - cutting-edge social media optimization product targeted at the hospitality and travel industries. Graviti™ includes state-of-the-art set-up, promotion, and tracking of social media channels such as Facebook, Twitter, YouTube, Flickr, etc. These services are aimed at enhancing social media presence for hotels resulting in stronger branding, deeper customer relationships, and incremental revenue generation.

Social Media Management for Hotels

Milestone in the News

What Criteria Impacts Local Search – an in-depth interview with Milestone Founder and President
Top 10 Strategies to Promote Hotels on Social Media Channels – an in-depth interview with Milestone’s CEO, Anil Aggarwal
Milestone Pockets Multiple Awards for Hotel Website Design and Internet Marketing Strategies
  Milestone Internet Discusses Social Media and Internet Marketing Strategies at HITEC, HSMAI, and AAHOA
  Milestone and AHLEI Launches 3rd Edition Hotels to HTMLs Internet Marketing Guide

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GravitiTM – Social Media Optimization for hotels. Sign up by March 31st, 2011 and get $225 off the setup fee. [more]

What to Post on Social Media Channels
Suggestions on what to post on social media channels and how to create buzz among online conversations. [more]

Foursquare To-Do List Creates New Opportunities
Any hotelier looking for a simple way to turn geolocation users into customers should check out Foursquare’s To-Do List feature. [more]

Social Media’s Impact on Search Engine Rankings
Learn why the quality of your social media conversations is important to your hotel’s overall online branding. [more]

Online Video Trending Tools
The power of online video is growing and the reach it provides hotels is invaluable. Understand the current trending tools to help determine what appeals to your guests. [more]

30 Social Media Predictions for 2011
A recap of The Social Media Examiner’s interview with 30 social media pros. [more]

Hotel Online Coupon

Real Time Search and Social Media
How using buzz words across different social channels helps increase both immediate real time results, as well as long term organic website traffic. [more]

Hotel Online Coupon

Upcoming Events

SES Accelerator – San Diego,
February 10
Social Media Strategies – San Francisco, March 2-3
HFTP’s Development Conference – Las Vegas, March 14-15

About Milestone Internet Marketing

Milestone Internet Marketing, Inc. is a leading provider of internet marketing solutions for the lodging industry. Milestone's portfolio of services includes Hotel Website Design, Search Engine Optimization, Pay-per-Click marketing, Social Media Optimization, eBuzz Connect™ Online Reputation Monitoring, etc. Milestone currently works with over 850 hotels and drives over $250M in annual revenue for its clients. Milestone is a preferred vendor for several major lodging industry brands and works with some of the leading management companies. Milestone is also well known as a lodging industry educator for its Hotels to HTMLs internet marketing workshops and book. For more information, please visit or call (888) 350-8396.

If you are interested in attending the workshops, send an email to [email protected].