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Milestone HTML Digital Marketing Workshop Agenda

Milestone workshops cover a range of topics on marketing for location-based businesses. Some of the key topic areas covered include:

Website Design

  • Search Engine Technology
  • Setting a Website Strategy
  • Enhancing Conversion on Websites
  • Search Engine Optimization

Website Promotion

  • Organic Search Optimization
  • Local Search Optimization and IYPs
  • Pay-per-Click Advertising
  • Email Marketing

WEB 2.0

  • User Generated Content and Reviews
  • Lodging Blogs and RSS
  • Impact of Online Videos
  • Social Media Strategies for Location-Based Businesses
The actual workshop agenda will depend on the duration of the workshop and the needs of the organization. Typically, the workshop can last from a one hour top-level seminar to an all-day detailed training session. In addition to general speaking engagements, Milestone also offers detailed, hands-on training to Revenue Managers and eCommerce managers of brands and management companies.
If you are planning a conference or an event, please click here to submit your request.
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