Hotels to HTMLs Agenda

Hotels to HTMLs workshops cover a vast range of topics on internet marketing for hotels. Some of the key topic areas covered include:

Website Design

• Search Engine Technology
• Setting a Website Strategy
• Enhancing Conversion on Websites
• Search Engine Optimization

Website Promotion

• Organic Search Optimization
• Local Search Optimization and IYPs
• Pay-per-Click Advertising

Email Marketing

WEB 2.0

• User Generated Content and Reviews
• Lodging Blogs and RSS
• Impact of Online Videos
• Social Media Strategies for Hotels

The actual workshop agenda will depend on the duration of the workshop and the needs of the organization. Typically, the workshop can last from a one hour top-level seminar to an all-day detailed training session. In addition to general speaking engagements, Milestone also offers detailed, hands-on training to Revenue Managers and eCommerce managers of brands and management companies.

For a closer look into our seminar topics, schedules, times and goals, please click here to download the course agenda.

If you are planning a conference or an event, please click here to submit your request.