[Skip to Content]Privacy Policy
Competitive and GAP Analysis
Take advantage of our custom analysis to better understand your audience and develop a plan of engagement.
Contact us today for more information.

Internet Marketing Strategies Based on Competitor Analysis

Competitive and GAP Analysis provides an in-depth look at your current site and identifies key factors affecting traffic, conversion and ROI. The goal of this analysis is to understand your audience better and create content users are seeking. It also provides recommendations to further enhance your digital marketing strategy to keep up with hospitality industry trends.

Milestone's Competitive and GAP Analysis Service Includes:

  • Deep analysis of your market and target audience
  • Website evaluation including metatags, crawlability, content, and architecture
  • W3C Validation to ensure code on your site complies with the standards set by the W3 Consortium
  • Technical checkup - for site performance hindrances or related technical issues
  • Google Webmaster Tools - check for URLs that Google cannot successfully crawl, http error code, server errors
  • Off-page ranking factors
  • Follow user activity in analytics
  • Recommended strategy
© Copyright 2016 Milestone Inc. • All rights reserved