Research and Strategy
|
Website Content
|
Web Design
Website Hosting and Ongoing Maintenance
The foundation of the return on investment of an e-commerce website is set based on the online marketing strategy that is applied to the site prior to designing and marketing it. Before you embark on developing and marketing your hotel’s website, it is critical that you do a thorough research of the market – both offline and online.
Milestone’s innovative strategies enable clients to get a much higher return on investment than their competitors. Our strategies are based on several years of practical lodging industry experience in selling and marketing hotels. We spend a lot of time with our clients discussing their hotel, reviewing the competition, and understanding the local and regional factors. We conduct a thorough property/business analysis and develop unique selling points for the business. We enable our clients to achieve greater success with relatively lower marketing budgets in highly competitive markets.
Our Internet Marketing Strategy Services include:
- Developing an understanding of client’s business drivers and unique selling points
- Extensive research of client’s online market, including detailed keyword research around all factors that are business drivers for the hotel
- Identifying focus market segments and niches for the client
- Recommending online marketing and search engine optimization strategy
- Building marketing packages
- Identifying search engine submission strategies
For more details on our online strategies, please contact Milestone or post a query at our blog.
"The hotel booked 400 room nights within 2 months of the site going live." [more]
Aqua Resorts 
Gaia Hotel Napa Valley
