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Milestone’s Online Public Relations Strategies – Purpose, Power and PresencePurpose of Online Press Releases
Press releases are powerful communication vehicles for keeping the public current on your business than conveying the latest news about your products and services. On the internet, press releases have an even greater purpose!
Every business day, millions of journalists, as well as consumers, utilize news search engines to find recent articles and press releases on everything under the sun. Here are some of the services Milestone provides to ensure proper distribution of your press releases.
- Creating Newsworthy Press Release
- Writing enhanced Search Engine Friendly Press Releases
- Optimizing Existing Press Release for Search Engines
- Defining Your Release Frequency & Subject
- Distributing Online Press Releases
- Tracking Results of Your Press Releases
*Source: Pew Internet & American Life Project, June 25, 2005 - Ninth Annual Middleberg/Ross Survey
The purpose and power of the online press release is more evident today than ever. Reaching popular News Engines, press releases will not only increase awareness of your hotel or product, but will elevate the ranking of your website. Milestone Internet Marketing emphasizes the need and frequency of utilizing this far-reaching online medium.
"The hotel booked 400 room nights within 2 months of the site going live." [more]
Aqua Resorts 
Gaia Hotel Napa Valley
